Cookies

The type of cookies placed and the preferences available to you will depend on the functionality of the relevant cookie.

Strictly necessary cookies are essential for our website to remain working and secure. These cannot be disabled and do not require consent to be placed on your device. Other cookies (known as non-essential cookies) require your prior consent before being placed on your device. We categorise the non-essential cookies we use as The Functionality Ones and The Targeting Ones.

We will seek your consent to non-essential cookies on your visit to our landing page and, unless you have adjusted your preferences or browser setting so that it will refuse the non-essential cookies, our system will issue cookies and download them onto your device in accordance with the cookies preferences you have most recently indicated to us.

From time to time we may change this cookies policy. If there are any significant changes we will post updates on our website, applications or let you know by email.

1. Consent
Unless otherwise specified, if you do not opt out, as provided through the various methods herein, you expressly consent to the collection, use, and sharing of your information by us and the third parties listed above, subject to their privacy policies, preferences, and opt-outs available through the links set forth above. Not in limitation of the foregoing, you expressly consent to the use of Cookies or other local storage and the collection, use, and sharing of your information by us and each Google entity identified .

A cookie (sometimes referred to as local storage object or LSO) is a data file placed on a device. Cookies can be created through a variety of web-related protocols and technologies, such as HTTP (sometimes referred to as “browser cookies”), HTML5, or Adobe Flash. For more information on third-party cookies that we use for analytics, please review the table of cookies and tracking technologies within this Cookies and Tracking Technologies Policy.

Small graphic images or other web programming code called web beacons (also known as “1×1 GIFs” or “clear GIFs”) can be included in our online service’s pages and messages. Web beacons are invisible to you, but any electronic image or other web programming code inserted into a page or email can act as a web beacon.
Clear gifs are tiny graphics with a unique identifier, similar in function to cookies. In contrast to HTTP cookies, which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on web pages and are about the size of the period at the end of this sentence.

If a user can be positively identified across multiple devices, for instance, because the user has logged into a platform such as Google, Facebook, TikTok or Instagram, it can be “determined” who the user is for purposes of improving customer service.

Probabilistic tracking depends upon collecting non-personal data regarding device attributes like operating system, device make and model, IP addresses, ad requests and location data, and making statistical inferences to link multiple devices to a single user. Note that this is accomplished through proprietary algorithms owned by the companies performing probabilistic finger-printing. Note also that in the EU IP Addresses are personal information.

Device graphs can be created by combining non-personal data regarding use of smartphones and other devices with personal log-in information to track interactions with content across multiple devices.

“Unique Identifier Header (UIDH) is the address information that accompanies Internet (http) requests transmitted over an ISP’s wireless network. For example, when a customer types on his or her phone the web address of a retailer that request travels over the network and is delivered to the retailer’s website. The information included in that request includes things like the device type and screen size so that the retailer site knows how to best display the site on the phone. The UIDH is included in this information, and can be used as an anonymous way for advertisers to be able to determine that the user is part of a group that a third-party advertiser is attempting to reach.

It is important to note that the UIDH is a temporary, anonymous identifier included with unencrypted web traffic. We change the UIDH on a regular basis to protect the privacy of our customers. We do not use the UIDH to collect web browsing information and it does not broadcast individuals’ web browsing activity out to advertisers or others.”

An embedded script is programming code that is designed to collect information about your interactions with the online service, such as the links you click on. The code is temporarily downloaded onto your device from our web server or a third-party service provider, is active only while you are connected to the online service, and is deactivated or deleted thereafter.

A feature of the cache in browsers, an ETag is an opaque identifier assigned by a web server to a specific version of a resource found at a URL. If the resource content at that URL ever changes, a new and different ETag is assigned. Used in this manner ETags are a form of device identifier. ETag tracking generates unique tracking values even where the consumer blocks HTTP, Flash, and/or HTML5 cookies.

For each user that accepts push notifications in mobile apps, the app developer is provided with a unique device token (think of it as an address) from the app platform (e.g., Apple and Google).

The unique series of numbers and letters assigned to your device.

We welcome feedback and are happy to answer any questions you may have about the cookies we use.
Please send any questions, comments or requests for more information to support@peached.com