Ted’s taken his fragrance collection in a new direction with ESMERLA, the 100ml version of his Est. ‘88 perfume. With a far-from-ordinary citrus floral scent, it comes in a contemporary, bespoke bottle with a smooth, matte finish and premium rose gold detailing. Inspired by a new generation of empowered women, and crafted with a uniquely British character, it sets a new and exciting tone for the future of Ted.